Explore Our Latest Branding & Design Articles

A catalogue featuring a brand that has used yellow as their accent colour to stand out, highlighting the importance of good visual identity

What Is Visual Identity? It’s Not Just What They See, It’s What They Remember

Learn what visual identity is and why it matters for branding. Explore key elements like logos, colour, typography, and consistency to build a brand people trust and remember.

June 24, 2025

4-5 Min Read

A white keyboard on a desk with a monitor and brand identity leaflet, illustrating the concept of brand identity exploration.

What is branding? It’s not what you think, it’s what they feel

Discover what branding really means and why it’s more than just a logo by examining a market leader in branding. Learn how emotional connections, consistent messaging, and customer experience shape lasting success for businesses.

June 11, 2025

4-5 Min Read